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A lot has happened since the last MCM London Expo in October last year. The country has slipped further into recession, with businesses collapsing and unemployment rates rising throughout the country and the world. In Japan the anime industry has suffered badly, with shrinking output and a scaling back of many studios a direct consequence of the country's shrinking economy.
The Expo has always been primarily a shopping experience,
with more retailers than you can shake a stick at offering plenty to
part you with your hard earned cash. Even the companies
attending to promote games, comics and films don't pass up the
opportunity to sell you things, and with so much on offer budgeting
is pretty much impossible. With all of the financial turmoil
going on at the moment you may expect things to be a bit more low
key this time round, but if anything the MCM London Expo was
bigger than ever! |
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As always the Expo was held on a Saturday and Sunday in the ExCel Centre in London's docklands, and once again the Docklands Light Railway - the main transport link to the event - was disrupted by maintenance work. The ExCel Centre itself is also still undergoing building work to increase its size, but neither of these inconveniences deterred a record number of people from attending. The planning and organisation of the event gets better every year, and despite the number of attendees - reportedly 22,000 on the first day alone - things ran smoother than ever. The event was held in two massive exhibition halls but as with last time a third hall was used just |
for queuing! This time the queuing hall was used throughout the day and ensured no repeat of previous events' queuing problems, which has on occasion seen lines stretching out of the building. It was also good to see that a special shuttle bus service was running both days to compensate for the closure of the railway lines.
But enough of the logistics, what of the event itself? Well,
as always the cavernous Expo hall was packed with a huge variety of
stalls and stands, with their owners ranging from self-employed
artists selling their own comic books to major computer game
companies like Koei, Capcom and Atari.
The UK's five main anime companies - ADV Films, Beez,
Manga Entertainment, MVM and Revelation Films -
were all in attendance, as were two of the main manga companies -
Tokyopop and VIZ Media. There were console and
arcade games to play at the DDR:UK area, and you could also
have a go at unreleased games like Batman Arkham Asylum and
Monster Hunter Freedom Unite at their respective distributors'
stands. There was also the chance to enter the colourful world
of Dofus and Wakfu, anime-inspired online RPGs from
France at a special playing area. Autograph hunters could grab signatures from leading comics author Warren Ellis, TV
stars Craig Charles, Gareth David Lloyd, Lindsay Wagner and the four main actors
from BBC's Merlin, not to mention Hollywood stars
Linda Hamilton and the legendary Tony Curtis. If you needed a
break from all this activity you could always stop by Sweatdrop's
manga alley and have a doodle with the paper and pens supplied, or
even take advantage of the free massages on offer near the Expo
Theatre! |
As well as all of the retailers and publicity stands the Expo offered two stage areas for larger events such as guest Q&A sessions, industry panels and the ubiquitous cosplay masquerade. There were two stages once again this year, the larger of the two - referred to as the Expo Theatre - had seating for hundreds of people and featured the main Expo events. Saturday saw Linda Hamilton and Lindsay Wagner take the stage for Q&A sessions, as well as a panel hosted by the director and producer of the forthcoming film Moon. The director of the creepy fantasy Franklyn, which hits DVD & Blu-Ray later this year, was also on hand to talk about the film. |
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